A challenge most small business owners face is promoting their business online. One of the most underrated ways to grow your business is cross-promoting fellow business owners you support is through social sharing & joining like-minded business, networking & consumer groups in your target market area.

Customers are increasingly turning to social media to vet businesses. If you’re not active on social media, you are missing out on customers. There are many benefits to being active on social media, including increased visibility, connecting with consumers, & the opportunity to build trust and credibility. 

There are a number of ideas for posting on social media, including sharing news & updates about your business, services & projects and offering discounts, coupons, &  giveaways. Whatever you post, be sure to keep it quality, interesting, and engaging.