A Few Best Practices For Social Posting

December 1, 2024

Social Media Networking

Social media networking is a powerful tool for small business owners. By cross-promoting and supporting fellow businesses, you can grow your own business while helping others succeed. Joining networking and community groups within your target market is an effective way to expand your reach and build valuable connections.

Connections & Visibility

Customers are increasingly turning to social media to vet businesses. If you’re not active on social media, you’re missing out on potential customers. The benefits of being active on social media are numerous, including increased visibility, direct connections with consumers, and the opportunity to build trust and credibility.

There are many ideas for posting on social media, such as sharing news and updates about your business, services, and projects, as well as offering discounts, coupons, and giveaways. Whatever you post, make sure it’s high-quality, interesting, and engaging.

Grow Your Business with Social Media

If you’re unsure where to start, check out the resources available in our blog. Whether you’re just getting started or looking to improve your social media marketing, we have tips and strategies to help your business grow. Ready to take it to the next level? Contact us for a consultation or explore our packages and pricing here. We’re happy to help your social media presence stand out!

Pro tip: Don’t forget to share your posts to your Google Business Profile, other social media platforms like LinkedIn and Nextdoor, as well as groups you belong to and personal pages. Be sure to follow us on Facebook, Instagram, Twitter & Alignable! If you like what you see, follow us for more tips, offers, and updates directly on our social media pages.

Savvy Business Owners Know the Value

One of the most important aspects of local marketing is recognition. The more people see your business, the more likely they are to remember it. Every time your business posts on social media, make sure it’s targeted, memorable, and valuable to effectively expand your reach and results!

As a small business owner, you likely understand the importance of having an active and professional online presence, but you may wonder where to start. Begin with platforms like Google Business, Facebook, and Instagram. From there, expand to additional platforms like Twitter, LinkedIn, and Alignable. And remember: use high-quality, professional media to make your posts stand out!

Ways to Get Recognized

An important aspect of social media marketing is repetition. The more people see your business, the more likely they are to remember you. Today, I challenge everyone to support and help each other grow by completing these simple, free techniques: Like and follow the social media pages of all the businesses you support and network with, and ask them to do the same.

A like on a post is great, but a comment is even better. Share posts and events with your friends, colleagues, and the groups you’re in, and invite your friends to follow your business’s social media.

Create Valuable Content

Creating engaging content can be both fun and effective for building your online presence. Start by crafting a short, attention-grabbing description and include relevant links to your website or other blogs in your posts. Use professional photos and videos to make your content pop, and don’t forget to cross-share to expand your reach. Respond promptly to likes, shares, messages, and comments to keep the conversation going, and be sure to add hashtags to increase visibility. Most importantly, show gratitude by thanking others for their support and returning the favor.

Need Help with Social Media?

We know what it takes to get noticed on social media and bring your business to the next level. Call us at (321) 872-7816.

Published On: December 1, 2024Last Updated: December 15, 2024Categories: Learning621 words3.4 min read

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